![]() Some papers, like translucent vellum, are intentionally transparent and can be layered on top of other papers for artistic effects. Paper opacity is the term used to describe how transparent a sheet of paper is. The most commonly used paper weight for letterhead, reports, or other documents that must withstand handling.Ī more substantial and durable paper weight, great for résumés, legal documents, or other projects that need to convey high quality.Ĭover stock is a heavy, durable paper stock used for business cards, brochures, folders, and project covers. Lightweight paper that is good for internal documents, the paper used in office copiers, or multi-page projects. The most common paper weight is 20 lbs., but when printing marketing materials, paper weights ranging from 20 lbs. The thicker paper stock feels sturdier, is less susceptible to wrinkling, and conveys higher quality. ![]() With paper weight, the heavier the weight (higher lbs.), the thicker the paper. When choosing a paper you will need to specify a paper weight, opacity, brightness, and finish. ![]() Paper selection is a very important element in printed projects it affects both the cost and visual appeal of the piece you’re creating. Now, it’s time to choose a paper to complete the package. You’ve created the perfect design for that brochure, newsletter, postcard, or getting-the-band-back-together announcement. ![]()
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